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Wednesday, May 21, 2008 May 14 meeting

Wednesday, May 21 from 9.30 am to 12.30 pm at Meeting Room (third floor of the Department of Communication Sciences) held a seminar entitled: "Social Marketing, communication and advocacy: promoting health .


Speakers: Marco Biocca


System (Communication, Health Agency RER)
Vittorio Curzel
(Office of Communication, Health Policy Department, Autonomous Province of Trento)
Joseph
Factors (Office of Communications and Marketing ASL Modena)
Stefania Polvani and Ilene Mark
(Health Promotion, ASL di Firenze)

Roberto Ragazzi (Communications Office ASL of Bologna)
Angelo Stefanini
(University of Bologna and Health Agency RER)

The seminar is open to all students and teachers involved.
For logistic reasons, are asked to indicate their participation in writing to: info.compass @ unibo.it.

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Program

Wednesday, May 14, at 3:00 p.m. to 6:00 p.m. at the 'House of D Department of Communication (Via Azzo Gardino Bologna 23) held a meeting entitled:
"Marketing as an advantage competitive environment for SMEs and start-up "

Participants:

Pina Lalli, president of the Master of Science Compass, Massimo Di Menna, coordinator of the meeting - Opening remarks and introduction of the agenda of the Conference
Stefano Galli, Innovation Consultant CNA - CNA 's approach to marketing innovation for SMEs
Luigi Bravi, owner of OR.VA srl - The management of the marketing mix as a lever to strengthen the strategic positioning
Vincenzo Ursino Managing IT Frames Group Ltd - The involvement of young graduates in the process of development of international markets
Ledi Halilaj, Aster ITechOff - marketing start-ups: the opportunities of the incubators
Luca Fagg, Openliven: CRM as a tool to support customer relationship
Silvia Ghezzi, Econoetica - marketing start-ups: a case study


The meeting is open to all students, teachers and professionals involved.